If you thought the world of influencer marketing was limited to lip gloss and designer labels, think again. In a titillating tale of talent meets tail feathers, New Zealand's bird of the century has been named as none other than the pūteketeke — thanks almost single-handedly to comedian John Oliver. The British funny man put his full weight behind his endorsement, bigging up the bird on TV and billboards in NZ and beyond. Why? Probably just to prove he could. How? Simply by u